Let us first understand, what is copyright? It is the legal ownership of the text, literature, artistic, musical contents etc., of the creator. The other individuals have to seek permission of the creator to use the entity. It provides the creator with the sole authority over the matter. The same rule applies to photograph copyrights. The main aim to copyright any entity laws is to encourage the owner for its creativity.
The purpose of this article is to understand the usage of copyright photographs without harming owner’s interest. Photograph Copyrights can become applicable as soon as you click on the visual image and it becomes legally more effective after you apply for registration.
As a content writer, blogger or educationist, we need images and photographs to make our articles more interesting, easy to understand and to get public attention. But all writers can’t be photographers. So, we have to take alternative steps to avoid copyright infringement and have to use other people’s images in our work.
One such practice of using copyright photographs is “Fair Use”. Let me explain it with an example, if you are writing a product review, say of sports nutrition product, you may have to take the image of the product as it is. You cannot modify the manufacturer’s brand you are referring to. This is the fair use of the product where the creator’s interest remains as the owner property.
Fair use of copyright photographs is allowed when it is for a good reason, non-commercial use and or educational purpose. This can be exampled with a photograph of dead legends, it will be a good idea to use their photograph when discussing him in front of the new generations.
The other factor which will be considered for Fair use of copyrighted work is how much percentage of the original work is presented. People may try looking for a low-resolution image, this practice doesn’t make the photograph copyright free, in fact, the owner may get angry as his reputation goes on stake for low-resolution work.
However, there are limits of using copyright images and in such cases, court decisions are considered as the final decision.
The photograph is being “Fair Used”
It is okay to use the image for education purpose, news reporting, and research.
The photograph should be transformed completely such that it doesn’t replicate the original photograph
How much percentage of image are you using, and if the image is being fair use than copyrights may permit its use
Be extra careful when using copyright images, where there is an investment of time and money. Photograph Copyrights holder might sue you for theft and cheating if caught. There are various sites which provide copyright free images that can be used for developing a website or for presentation or even for making a video. Fair use of copyright images is also a good practice to avoid legal battles. At times the creators might allow you to use their work, hence it’s better to try getting their permission. Remember, Be safe, and avoid messing with the creators!